Posts by Oliver

Case: Danfoss and Man on the Moon

Danfoss Man on the Moon

Man on the Moon is an annual business plan competition involving each and every employee in Danfoss. The mission is radical innovation, which Danfoss has realized is most likely to happen when you collect internal knowledge and experience across business units and national borders. The key element of the Man on the Moon competition is matching a great idea with a team of people with the right competencies to bring the idea to life.

Every year the result at Danfoss is striking: radical business ideas are developed and several products have already been launched as a result of the competition.

Watch the video to learn more:


Read more about the Man on the Moon case here

Magnificent Developer Wanted

Nosco is looking for a magnificent developer. You will be part of our small development team mainly doing backend development and some system administration. You should enjoy working with customers since you will be the lead on a big, secret and exiting client project.

Interested? Read more here:


Allianz chooses Nosco App


Allianz UK has entered an agreement with Nosco to use Nosco App as its idea management platform for all its employees

Allianz UK has been working with idea management for many years. They have a dedicated team and a long tradition of involving employees in innovation. We are very pleased that such an experienced innovation pioneer has chosen Nosco App as the backbone of their innovation efforts.

Crowdsource Your Strategy

The Mckinsey Quarterly have just published a very interesting article on crowdsourcing strategy. They write:

Crowdsourcing your strategy may sound crazy. But a few pioneering companies are starting to do just that, boosting organizational alignment in the process. Should you join them?

The problem
Strategy setting sometimes suffers from insufficient diversity and expertise, with leaders far removed from the implications of their decisions and hampered by experience-based biases.

Why it matters
Strategies developed by leaders in isolation can be flawed and sometimes aren’t embraced by the people who must implement them. Such misalignment can compromise organizational health and financial performance.

What to do about it
Pull in overlooked frontline perspectives through the use of social technologies such as wikis and internal idea markets. Work overtime to bring on board executives and middle managers. Transparency, radical inclusion, and peer review are powerful tools but can be uncomfortable for leaders up and down the line.

We definitely

You get what You ask for

You get what you ask for

That’s especially true when asking people for ideas. The better you explain what you are looking for, the better armed people will be to describe their ideas.

Clients always ask us how they should describe their topics. It’s pretty basic but nonetheless a very valuable thing to get right. We usually ask clients the questions below.